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Entries in category: Branding

Lindt Edelbitter Weihnachts Chocolade wrappingSince Christmas I've had several unexpected but inspiring chocolate experiences. As I've been very busy recently blogging have not been a very high priority, so unfortunately these stories have been a bit delayed in reaching the world. However now they are finally ready, and as the saying goes; better late than never, and I must say that this especially applies when it comes to chocolate! Also note that this is a special post and that I won't make it a habit to regularly review specific chocolates on this blog. I've made an exception in this case due to the extraordinary circumstances surrounding each of the chocolates described below, including a nice bit of innovation, impressive entrepreneurship and an excellent example of social media marketing done right.